Does my non-European company need to adhere to GDPR standards?
The answer is short and bitter — YES!
Replacing the 1995 Data Protection Directive, EU General Data Protection Regulation orient towards making changes to the way data is handled and processed in the EU.
In simple words, GDPR aims to protect “personal data” of European Citizens, from the rest of the world…..and whoever does not comply with the regulations will have to pay the fine of up to €20 Million or 4 percent of corporate annual turnover.
Here are 3 top queries that we’re getting from our clients these days. Hope the answers will help you get some clarity on the topic.
My organization is based out of India. Why should I bother?
For starters, it is a law passed and accepted by the world. You should be bothered, especially if you want to grow and expand in the future.
Coming back to the question, it doesn’t matter if your organization is based out of India, UK or the US. If you are selling, promoting or marketing your product online, then you are subject to the GDPR.
What if I don’t intend to promote my business in EU, but a resident of the country stumbles upon my Google Adword and gets redirected to the website
You need not be worried as the GDPR law will not be a compulsion unless and until you are collecting information from the user. If, however, your website pursues EU residents to submit his/her information or to buy from you, the GDPR will apply to your company.
I have a small blog that I use to promote my art. Does GDPR comply in my case too?
If you are collecting personal information including names and email addresses, allowing site visitors to subscribe to your newsletter or collecting their email address to notify them about the new blog post, offer etc., then GDPR applies to you on all counts.
You might feel that you are not fully compliant with the new regulations, but if you don’t have a spare €20 Million laying around then it’s important to start laying the foundation now.
Take the initiative, do your research well and get key stakeholder on board for expert advice. Begin Now!
